Sweetheart Gowns is a family owned and operated business. Started by the Warshaw family in 1983 it has grown to international success. Over the years styles may have changed but the integrity of Sweetheart Gowns never has. We are proud to still produce some of the most beautiful designs for today's brides. The Sweetheart Collection offers fun, flirty and sophisticated styles. The diversity of fabrics, necklines and silhouettes are the inspiration of this collection. Soft romantic elements, touches of beading, and fine draped fabrics enhance the looks ranging from informal styles to ball gowns. The success of Sweetheart Gowns, we believe, is due to our wonderful full service salons that have supported us for almost 30 years.